E-Mail marketing, as the word itself suggests marketing through the electronic mails. It is becoming more predominant in present times for most of the companies as they are using it for their benefit. It is a form of direct marketing for communicating or fund raising messages to audience. Every e-mail sent to the potential customers or the targeted clients is the core of e-mail marketing.
What is E-Mail Marketing?
E-Mail marketing is a one page advertisement including pictures and links to your website announcing discounts, special offers, packages or holidays and events. Email Marketing & e-Newsletter can be used as a marketing strategy to target more traffic to certain pages of your website.
Benefits of Email Marketing
- It is helpful to distribute informations to the wide range of customers at a time.
- Only targeted customers and potential clients are sent emails.
- The cost of email marketing is relatively low compare to other types of marketings.
- Compared to other media investments such as direct mail or printed newsletters, e-mail is less expensive.
- E-mail marketing, often reported as second only to search marketing, is the most effective online marketing tactic.
- The delivery time for an e-mail message is short (i.e., seconds or minutes) as compared to a mailed advertisements.
- E-mail messages are easy to track. An advertiser can track users via auto responders, web bugs, bounce messages, unsubscribe requests, read receipts, click-throughs, etc. These mechanisms can be used to measure open rates, positive or negative responses, and to correlate sales with marketing.
- Repeated business is generated with less affords and automatically.
- Advertisers can reach substantial numbers of e-mail subscribers who have opted in to receive e-mails communication on subjects of interest to them. E-mail marketing is paper-free. Hence, it is eco-friendly.
Targeted E-mail Marketing
Targeted E-Mail marketing is an excellent tool to drive target audience and convert them into potential customers while serving them.
Targeted E-Mail Marketing can be crucial in building an in-house database, which can be highly valuable as a resource to generate sales with repeated and prospective customers, or as a method for conducting e-marketing research. Electronic mail campaigns are quick to access and accurate way to test target markets, and they offer lower cost solution than traditional direct mail campaigns.
E-mail Marketing is the fastest growing field for direct sales. Email is a multipurpose tool, simple to organize, as long as your data base is in good shape. It is the fastest media to generate new business avenues and generate the sales.
What we provide ?
StartUp! Service : Get started quickly! We will tailor your first email template with your company’s colors, logo, and address.
Email Template Creation : Have a unique template designed to reflect your company branding. Once approved, your template will be tested in all major email clients to ensure deliverability.
Custom Footer or Unsubscribe : Email footer or unsubscribe message text customization.
Form or Simple Survey : Customize a form or a simple survey and gather data on your prospects and customers.
Email tracking system : With our email tracking system you can know when the recipient opens and reads your email. In which country or city your email gets opened and read, etc.,
Targeted E-mails lists or Data : We provide Email Addresses list in various categories from all over the globe. We update our database regularly for Targeted E-Mail marketing.
If you would like to find out more about our E-Mail Marketing Service please don't hesitate to contact us